The past ten years have witnessed an incredible 700% in fantasy sports gaming in India. There were 90 million fantasy gamers in India in 2019, and it is estimated that by the end of 2022, there will be nearly 150 million fantasy gamers in this region. The fantasy sports market is expected to generate approximately $3.7 billion by 2024.
The largest number of global conversations around sports happen on Facebook in India. Following a significant response to the recent Olympic Games and Paralympics Games when India drove the maximum conversations of all the Facebook countries, the company is now planning several marketing and user engagement initiatives to bank on the trend.
Pick and Play Fantasy Game
Considering the rising popularity of Fantasy Games, Facebook too decided to launch an in-play Fantasy Game for its users in this ongoing T20 World Cup 2022 where they will be allowed to predict and pick players along with teams in multiple categories.
To make things more interesting, there is a public leaderboard and a friends’ leaderboard. The users could compete against their friends, family members, or other cricket enthusiasts on the platform by predicting match winners and outcomes throughout the ICC Men’s T20 World Cup 2022, just like the Grand Leagues on popular Fantasy Sports applications.
Facebook also allows you to share your picks on your timeline, send them in messenger, or share them with anyone by merely copying the link of the contest.
The largest number of global conversations around sports happen on Facebook in India. Therefore, helping sports fans from all over the world to gather and connect in one place and exchange their sporting knowledge and ideas is the objective of Facebook behind this launch.
Rules & Regulations for ‘Pick and Play Fantasy Game’
Facebook has also laid down a set of rules for its Pick and Play T20 World Cup 2022 Fantasy Game.
Objective:
To compete against fellow fans and friends from across the globe by predicting match winners and outcomes throughout the 2022 T20 World Cup.
Questions and Gameplay:
Throughout the tournament, Facebook will be posting new questions every other day about various upcoming matches.
During the Super 12 stage, Facebook will be posting new questions every day about the cricket matches of the day, all the way until the end of the playoffs.
Points and Scoring:
The points system introduced by Facebook for this Pick and Play Fantasy game is a simple one and the value of each correct pick will keep on increasing throughout the tournament.
For each correct pick in Group Stages, you get 1 point.
For each correct pick in the Super 12 stage, you get 3 points
For each correct pick in the Semi-Finals, you get 5 points
For each correct pick in the Finals, you get 10 points
Bonus will play a major role just like the Captain in your Fantasy Team plays. As a bonus, if you pick all of the questions in your question group correctly, you’ll double your score for the day.
Duration:
The competition will run throughout the T20 World Cup 2022 and the user with the most correct answers, in the end, will top the leaderboard.
Another important thing to remember is that this ‘Pick and Play Fantasy Game’ by Facebook will only work on mobile devices, and not computers. Considering the intensity and excitement of the ongoing T20 World Cup, this Fantasy game initiative by Facebook is anticipated to bring the fans closer to the sport and help them use the platform to increase their cricketing skills to climb the group leaderboards.
Share your Standings:
With the game live now, Facebook has added a great incentive to share your leaderboard standings on the platform via an individual post. You can now share your standings with all your Facebook Friends as Facebook has allowed sharing leaderboard charts across Messenger with your friends and followers.
You can also share your standings across any platform for all those who aren’t active on Facebook too. For this, you just need to copy the link of your Leaderboard standings and paste it at the desired location.