It looks like LIV Golf’s incoming CEO, Scott O’Neil, is already making waves in the golf world. According to reports, O’Neil has been in high-level talks with Fox Sports about a potential TV deal. This is a significant development, especially considering LIV Golf’s struggles to secure a major broadcast partner in the past. O’Neil’s efforts seem to be paying off, and it’s clear that he’s wasting no time in making his mark on the organization.
O’Neil’s presence at The Showdown in Vegas, where he played in the pro-am alongside Fox’s EVP of business development, sends a strong signal that LIV Golf is serious about securing a major TV deal. This could be a game-changer for the organization, which has been working to establish itself as a credible rival to the PGA Tour. With O’Neil at the helm, it seems like LIV Golf is finally making progress on this front. As one of the PGA Tour’s biggest threats, LIV Golf’s potential partnership with Fox Sports could have major implications for the future of golf.
This is a developing story…