NASCAR ‘deserted’ its core fan base, but is trying to win it back

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Two races into the 2026 NASCAR Cup Series season, Tyler Reddick has already amassed a 40-point lead over Bubba Wallace in the Cup Series standings.
A pair of wins in the Daytona 500 and Autotrader 400 at Atlanta to open the season under NASCAR’s new Chase format has proved that winning might be more important than at any time in NASCAR history regarding the title fight.
Race winners receive 20 more points (55 vs. 35) than the race’s runner-up, excluding stage points. That’s a 15-point increase from a season ago and is the reason why Reddick is already half a race up on the field in points.
Reddick’s 40-point advantage is also the biggest points lead a Cup Series driver has had after two races since Matt Kenseth won the first two races of the 2009 season and led Jeff Gordon by 81 points after two races. Kenseth’s large gap came when NASCAR awarded the winner 15 more points than second place (185 vs. 170) and used a system with more total points up for grabs.
Reddick is the first driver since Kenseth in 2009 to win the first two races of a season. That huge lead is so important for Reddick because it sets the foundation for a run at the No. 1 seed in the Chase. The driver first in the standings after 26 races will be given a 25-point lead over the second-place driver after the regular season finale at Daytona. That advantage is a massive reward going into the 10-race postseason that will feature zero points resets.
Why winning matters more
NASCAR’s elimination-style, win-and-in playoff format (2014-25) was an attempt to place a premium on race wins. Drivers were and always will be inherently driven to win, but with a victory guaranteeing a playoff berth or a spot in the next round of the playoffs, a race win was a de facto golden ticket.
But that system had its flaws. Every race win equaled five

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